|
English word |
English Definition |
English Example sentence |
| 1 |
to pull the plug on ~ |
to stop a project or plan while it is still in the planning
stage |
They decided to pull the plug on the project because they ran
out of money. |
| 2 |
to go through the roof |
to increase to extreme levels |
Sales of swimwear go through the roof in the summer
months. |
| 3 |
to blow a deal |
to lose a business opportunity due to a mistake |
I was late to the negotiation meeting, so I think I blew the
deal. |
| 4 |
to drum up business |
to do things that will make your sales or number of customers
increase |
Hoping to drum up business, they decided to do some radio
advertising. |
| 5 |
to generate buzz |
to make potential customers excited about a new product or
service |
They had a really mysterious ad campaign that generated a lot
of buzz. |
| 6 |
to keep ~ under wraps |
to keep a new product or service secret prior to its
release |
Apple always keeps the next version of the iPhone under
wraps. |
| 7 |
to make a go of ~ |
to try and do something |
Hoping to expand their customer base, they made a go of
advertising in Asia and Eastern Europe. |
| 8 |
to corner the market |
to be the only business that provides a certain product or
service |
In the early years of smartphones, Apple cornered the market as
it was the only manufacturer. |
| 9 |
to be in the black |
of a business' financial state, to have no debt |
It took them many years, but they were finally in the
black. |
| 10 |
to green light ~ |
to approve a plan for the future |
After much debate, the city green lighted construction of the
new power plant. |
| 11 |
to cut one’s losses |
to exit an unprofitable business deal or business venture
before losing too much |
The product never sold well, so they decided to cut their
losses and discontinue it. |
| 12 |
to pass the buck |
to blame someone else for your errors |
When accused of stealing money, he passed the buck to his
secretary, saying she did it. |
| 13 |
a kickback |
an illegal payment in exchange for helping a business
venture |
They paid the politician a kickback after he voted to approve
their new factory. |
| 14 |
to be on hand |
of a resource, to be readily available |
The company had a few million dollars in assets, but only a few
thousand dollars on hand. |
| 15 |
to fast track ~ |
to take steps to rapidly approve a plan or project |
Due to the dangers of global warming, we must fast track any
proposals for new wind or solar energy farms. |
| 16 |
to plug ~ |
to support or endorse a product |
The retired baseball player made some money plugging baseball
products. |
| 17 |
to cash in on ~ |
to use an opportunity to make money |
They cashed in on the disaster by selling emergency food and
water at a steep markup. |
| 18 |
to take a nosedive |
to decrease, to become extremely unprofitable |
After spring came, sales of winter goods took a nosedive. |
| 19 |
across the board |
affecting everything, applying to everything |
They decided to raise prices on all their products across the
board. |
| 20 |
to sell ~ at a loss |
to sell a product for less money than it cost to make it |
They sold the Christmas-themed stuff at a loss because they
just wanted to get rid of it. |
| 21 |
to be in the works |
of a project or product, to be in the planning stage |
Apple has a new smartwatch in the works, I have heard. |